Content Marketing Specialist


Coupa Software
San Mateo, CA
United States

Description
Coupa Software (NASDAQ: COUP), a leader in cloud-based spend management, has been certified as a Great Place to Work by the Great Place to Work organization. We deliver Value as a Service by helping our customers maximize their spend under management, achieve significant cost savings and drive profitability. Coupa provides a unified, cloud-based spend management platform that connects hundreds of organizations representing the Americas, EMEA, and APAC with millions of suppliers globally. The Coupa platform provides greater visibility into and control over how companies spend money. Customers small, medium and large have used the Coupa platform to bring billions of dollars in cumulative spend under management. Learn more at www.coupa.com. Read more on the Coupa Blog or follow @Coupa on Twitter.

Do you want to work for Coupa Software, the world's leading provider of cloud-based spend management solutions? Were a company that had a successful IPO in October 2016 (NASDAQ: COUP) to fuel our innovation and growth. At Coupa, were building a great company that is laser focused on three core values:

Ensure Customer Success Obsessive and unwavering commitment to making customers successful.
Focus On Results Relentless focus on delivering results through innovation and a bias for action.
Strive For Excellence Commitment to a collaborative environment infused with professionalism, integrity, passion, and accountability.

Responsibilities:

Understand the companys marketing objectives and target audience (CFOs/finance leadership and CPOs/procurement executives) as well as secondary audiences (CIOs / technology leaders)
Research, write, and edit engaging and grammatically correct copy for thought leadership and demand generation, including eBooks, reports, infographics, scripts, print, web, and other marketing needs
Update and manage website content, and create/edit copy for new pages on the site
Create campaign assets including emails, landing pages and ads for each asset created by Content Marketing, Partner Marketing and Analyst Marketing
In partnership with Director of Content and Director of Customer Marketing, produce written and video case studies (customer testimonials / stories) for our website, conferences, demand generation and sales teams
20% Travel Required

Requirements:

2+ years as a content marketer or professional writer -- or a talented writer with experience in procurement, supply chain, and/or business finance, seeking a career move
Naturally curious and interested in gaining a rich understanding of business practices and related topics
Proven experience interviewing experts and producing content based on knowledge gathered
Highly collaborative and able to work well with different types of people
Talent for writing high-quality and engaging copy quickly, at the pace of a daily newsroom
Comfortable with numbers and making sense of data, and/or partnering with the appropriate internal and third-party resources to identify relevant data and data-driven stories for marketing content
Ability to script engaging copy about business finance and spend management
Visual communicator -- awareness and appreciation of composition, color and general layout a plus

At Coupa, we have a strong and innovative team dedicated to improving the spend management processes of todays dynamic businesses. Its our people who make it happen, and we strive to attract and retain the best in every discipline.

We take care of our employees every way we can, with competitive compensation packages, as well as restricted stock units, an Employee Stock Purchase Program (ESPP), comprehensive health benefits for employees and their families, a flexible work environmentAnd much more!

As part of our dedication to the diversity of our workforce, Coupa is committed to Equal Employment Opportunity without regard for race, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity or religion.

Please be advised, inquiries or resumes from recruiters will not be accepted.
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